Inter Miami CF has named Victor Oliver Senior Vice President, Facilities Revenues & Operations for the club. The former FC Barcelona executive will join Inter Miami CF after six seasons with the LaLiga club and 20 years of experience in business strategy and revenue.
Oliver, who is awaiting clearance to work in the United States, will lead the Inter Miami CF ticket office and all related club facilities departments, including ticketing, parking, meetings and events, food and beverages and operations. Oliver will report directly to Chief Business Officer, Xavier Asensi.
“We are thrilled to be able to bring someone of Victor’s caliber to our club, and we believe he will be an extremely important addition to us, particularly as we grow our season ticket base and prepare for Miami. Freedom Park,” Asensi said.
“Major League Soccer aspires to be one of the best soccer leagues in the world and it is on that trajectory,” Oliver said. “Inter Miami CF is a club with immense potential to play in a growing league and as a football fan and manager I find that very exciting. With the arrival of Miami Freedom Park in 2025 and the Cup FIFA World Cup in Miami in 2026, I look forward to helping Inter Miami achieve its goal of becoming the best club in North America.
Oliver recently spent the past six years as FC Barcelona’s Director of Stadium and Museum Revenue, directing all revenue from the club’s facilities (excluding merchandise). Oliver’s responsibilities included Men’s Football First Team, Women’s Football First Team, Men’s Football Second Team, Basketball, Handball, Futsal, Roller Hockey, Tour and Museum of Camp Nou, the ice ring, food and drink, meetings and events.
Oliver achieved many successes during his tenure at FC Barcelona, most notably, Oliver implemented a new ticket sales system based on predictive modeling to dramatically increase club sales. FC Barcelona had their most profitable game under Oliver’s tenure. The club also generated more stadium revenue than any club in Europe and opened the first innovative Barca Café at FC Barcelona facilities under Oliver’s leadership, which created more opportunities for fans. to enjoy the Barcelona brand and experience. Additionally, the FC Barcelona Sports Museum and Guided Tours had the most visitors in the world and earned the highest revenue globally among sports museums under Oliver’s leadership.
FC Barcelona has the largest stadium in Europe at Camp Nou with 99,354 seats and over 100 concession outlets. The club has over 80,000 subscribers. The Camp Nou Tour & Museum is also the biggest in the sport. Oliver led FC Barcelona to +40 million euros in revenue per year (before the global pandemic), with +1.8 million visitors per year.
While leading the stadium and revenue of FC Barcelona, FC Barcelona reached 137,514 members and the club scored the first in the Deloitte Money League among football clubs in Europe in 2020. FC Barcelona recorded the highest revenue ever for a football club, approaching €200 million in Oliver’s regions. In 2022, Forbes ranked FC Barcelona as the seventh most valuable sports team in the world (and the second most valuable football club in the world).
Oliver holds a degree in Industrial Mechanical Engineering from the Universitat Politècnica de Catalunya and speaks four languages: Catalan, Spanish, French and English. Oliver will reside in Miami with his wife and three children.